About the Program

The eBay Professional Course is a 6-week live online programme with 12 classes of 1 hour each, held every Saturday and Sunday. Classes are delivered on Zoom / Google Meet with screen sharing, and recordings are shared after each class. Students work on their own eBay account during class.

Class Format (1 Hour)

Theory and Demo (30 min): Explanation of the topic and a live instructor demo (screen share)
Live Practical (20 min): Students work on their own account or sheet and share their screen for guidance
Q&A and Homework (10 min): Questions and answers, and homework for the next class

Course Composition

Week 1

Class 1 – E-commerce and eBay Business Models: Types of e-commerce (B2C, B2B, C2C), marketplace vs own store, how eBay works, selling formats, and business models (Retail arbitrage, Wholesale, Private label, Dropshipping)
Class 2 – Supply Chain and Dropshipping: Supply chain components, traditional vs dropshipping model, shipping methods and timelines, and eBay's dropshipping policy

Week 2

Class 3 – eBay Account Setup and Seller Hub: Individual vs Business seller, eBay marketplaces (US, UK, AU, DE), registration, verification, payment and payout setup, and Seller Hub overview
Class 4 – Finding Best-Selling and Hot Products: Sold Items filter, Terapeak / Product Research, trending and seasonal products, and avoiding restricted and VeRO items

Week 3

Class 5 – Selecting Products from AliExpress: Evaluating suppliers, quality checks and sample orders, supplier communication, and products to avoid
Class 6 – Profit Calculation: All costs and fees, break-even, net profit, margin % and ROI, pricing strategy, and a profit calculator in Excel / Google Sheets

Week 4

Class 7 – Keyword Research and Competitor Analysis: What buyers search for, keyword tools, and analysing competitor listings to find opportunities
Class 8 – Creating a Listing in Seller Hub: Step-by-step listing, SEO-optimized title, category and Item Specifics, professional images (Canva basics), and a clear description

Week 5

Class 9 – Advanced Listing, Policies and Order Tracking: Variations, bulk listing and templates, fixing listing errors, Business Policies, and adding tracking to orders
Class 10 – Deals, Discounts and Promoted Listings: Markdown Manager, discounts and coupons, protecting your margin, Promoted Listings campaigns, and ROI / ACOS reports

Week 6

Class 11 – Customer Handling and Account Health: Buyer messages, returns and refunds, INR and SNAD cases, negative feedback, seller metrics, and avoiding policy violations
Class 12 – Final Project and Assessment: Live store presentation, written / practical assessment, scaling the business

Online Class Requirements

Laptop or desktop with a stable internet connection (mobile is not enough for Seller Hub work)
Camera on during practical time; screen sharing when asked
Homework is submitted in the class WhatsApp group or Google Drive before the next class
Missed a class? Watch the recording and submit that class's homework to stay on track

Note: eBay fees, policies and dropshipping rules change over time, so please check eBay's official pages before each class.